Key to that dream was the transformation of the business using web technologies. Blown to bits, where philip evans, then the director of the media labs at mit, predicted that the internet would ultimately rearrange all relationships between producers and consumers. The connectivity and standards of the internet, however, removes that tradeoff by making it feasible to deliver a rich product to the greater reach of the broader general. Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access. The internet completely changed this economic equation. Now, say evans and wurster, the new economics of information is eliminating the tradeoff between richness and reach, blowing apart the foundations of traditional business strategy. The company built one of the most aggressive and successful direct sales forces in the world. They write that the glue that holds todays value chains and supply. In blown to bits, evans and wurster argue that embedded implicitly within most traditional business models is a tradeoff between richness and reach. Your life, liberty, and happiness after the digital explosion by hal abelson, ken ledeen, and harry lewis. He founded bcgs media sector and has consulted for corporations worldwide in the financial services, consumer goods, media, and hightechnology industries. Your life, liberty, and happiness after the digital explosion is licensed under a creative commons attributionnoncommercialshare alike 3. Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access to a the new economics of information is blowing apart the foundations of. Used books may not include companion materials, may have some shelf wear, may contain highlightingnotes.
How the new economics of information transforms strategy. March 11th as a final exam, you will submit an essay on a topic of your choice related to one of the chapters in the book blown to bits. To adapt to the new economics of information, you need to be able to deconstruct your business. Blown to bits how the new economics of information.
Wurster think that the internet can blow away practically any business, and in blown to bits, they examine how the new economy is deconstructing industries such as newspapers, auto retailing, and banking while creating new opportunities for others. He founded bcgs media sector and has consulted for corporations worldwide in the financial services, consumer goods. Blown to bits philip evans and thomas wurster how the new economics of information transforms strategy by businessnews publishing available from rakuten kobo. In their book blown to bits5, philip evans and thomas s. If you wish to help, you can attached to this talk page, or visit the project page, where you can join the project or contribute to the discussion. Telechargez les ebooks des editions business book summaries en epub sur. Friedmans the world is flat and his lexus and the olive tree, you will begin to grasp the boundless opportunities of. Aug 09, 2014 philip evans is a senior partner and managing director in bcgs boston office. Blown to bits coauthored with tom wurster was the bestselling book worldwide on technology and strategy in 2000 and has been translated into languages. By targeting middleincome families and focusing on their aspirations 50 blown to bits their business model required them to form deep relationships with their corporate customers so that they could pump deposits and loans. Their discussion foretells the creation of a new economy, which. Wurster discuss the impact of the internet on information dissemination. Fords ebusiness strategy in the fall of 1999, jacques nasser, ford motor company president and chief executive officer, announced a grand new vision for the firm.
The new economics of information is blowing apart the foundations of traditional business strategy. Blown to bits was an integral part of my research, as the principles outlined within this mighty little tome require that the reader set aside preconceived notions of how business is done. Wurster point out the new economics of information. He has coauthored three articles published in the harvard business rev iew and is a frequent speaker on the subject of the new economics of information. How the new economics of information transforms strategy, by philip evans and thomas s. The story of scient and the econsulting bubble, business 2. Most executives have witnessed the extraordinary impact of the information revolution on the operating processes of their companies. Weiser, internet governance, standard setting, and selfregulation, 28 n. An edr is an event data recorder, which is something that is in certain devices that can record what is going on in the device. In the past, you could have reach or richness, but typically not both at the same time. Globalization of financial and product markets, the growth of new information and communications.
Customization and bundling barbie is a brand as experience that will be magnified by richer channels of communication. This work offers a summary of the book blown to bits. Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access to a universe of alternatives, your suppliers will exploit direct access to your customers, and focused competitors will pick off the most profitable parts of your value chain. They write that the glue that holds todays value chains and supply chains together is melting, and. This article is adapted from their book, blown to bits. He founded bcgs media sector and has consulted for corporations worldwide in the financial services, consumer goods, media, and. How the new economics of information transforms strategy by phil. Everyday low prices and free delivery on eligible orders. The project gutenberg ebook of blown to bits, by r. For example, a car has an edr that records the speeds, breaking times, seat belt use, use of turn signals, and more that goes on in the car.
This article is about organizational culture follow this topic. Philip evans and thomas wurster philip evans is a senior vice president of the boston consulting group and coleader of the firms m edia and convergence practice group. Summary of blown to bits by philip evans and thomas. Philip evans is a senior partner and managing director in bcgs boston office. About the darkest hour of a very dark night, in the year 1883, a large brig lay becalmed on the indian ocean, not far from that region of the eastern world which is associated in some minds with spices, volcanoes, coffee, and. Evans, a senior partner and managing director at the boston consulting group, is the coauthor of blown to bits, about how the information economy is bringing.
Wurster think that the internet can blow away practically any business, and in blown to bits, they examine how the new economy is. According to blown to bits, your business definition, industry definition, and competitive advantage are simultaneously up for grabs. How the new economics of information transforms strategy reprint by evans, philip, wurster, thomas s. This was foretold in the late 1990s book blown to bits, where philip evans, then the director of the media labs at mit, predicted that the internet would ultimately rearrange all relationships between producers and consumers.
Philip evans is a senior partner with the boston consulting group and bcg. Blown to bits how the new economics of information transforms strategy by. In blown to bits, authors philip evans and thomas s. The traditional link between the medium and the message, between the flow of prod. How the new economics of information transforms strategy harvard business school press, 1999. How the new economics of information transforms strategy by evans, philip, wurster, thomas s. Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access to a. Changes are under way that will alter the structure of entire industries, forcing senior. Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access to a the new economics of information is blowing apart the foundations of traditional business strategy. Why companies that are built to last underperform the marketand how to successfulyy transform them. Blown to bits demonstrates how companies can restrategize to take advantage of the new economics of information. Information economy is an economy with an increased emphasis on informational activities and information industry manuel castells states that information economy is not mutually exclusive with manufacturing economy.
How the new economics of information transforms strategy, boston, ma. A white paper on the state of online continuing legal education published. Blown to bits reveals how the spread of connectivity and common standards is redefining the information channels that link businesses with their customers. He has coauthored three articles published in the harvard business rev iew and.
Now, it is beginning to have an equally significant impact on strategy. Wurster think that the internet can blow away practically any business and in blown to bits, they examine how the new economy is deconstructing industries such as newspapers, auto retailing and banking while creating new opportunities for others. Digital networks finally make it possible to blow up the link between rich information and its physical carrier, the authors write. This page is within the scope of wikiproject disambiguation, an attempt to structure and organize all disambiguation pages on wikipedia. Blown to bits your life, liberty, and happiness after the digital explosion hal abelson ken ledeen harry lewis upper saddle river, nj boston indianapolis san francisco new york toronto montreal london munich paris madrid cape town sydney. Evans opined that no part of the world would escapebusiness, governments, education systems, media companies, etc. The social media bible pdf direct download emerging issues in global marketing pdf direct d.
80 20 453 1581 110 624 1524 1266 1185 396 854 499 1570 1077 1393 7 1533 50 743 1352 269 734 1440 672 407 1661 970 1634 861 811 420 172 1339 1184 208 770 118 639 644 335 326 210 724 545